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Designer Bio

Stylish | Sophisticated | Edgy

Meet Krystal Landrell Ellison! The self-made accessory designer was born and raised in the beautiful state of North Carolina, where she has had a keen eye for all things fashion since she could remember. Krystal is a loving companion, a mother, a Mimi to two handsome grandsons, and a dog mom to her sweet fur baby, who craves attention. 


Krystal accredits her fashion interest to growing up watching her mother dress to the nines, from stylish multi-colored trench coats to flowy dresses and every high-heeled color pump imaginable. Krystal was both captivated and inspired by her mother's taste in style, stating, "Mom was always classy, sophisticated and stylish, no matter the occasion."


Fast forward, Krystal is the Owner and Creative Designer behind her very own online boutique, Landrells Jewelry Boutique. She creates chic, unique, on-trend accessories from a place of passion, dedication, and love. Landrells Jewelry Boutique focuses on delivering first-class customer service for an overall enjoyable online shopping experience. 


Entrepreneurship is not new to Krystal. With several years under her belt (no fashion pun intended), she previously owned and operated a successful handbag business, KLE Handbags. This was the world's first glimpse at what creativity looks like from her lens during these exciting times. The handbag line attracted countless customers, boutique owners, and many more, including social media sensation Tabitha Brown. She and Tabitha collaborated on the design of Tabitha's very own, Tabby Clutch. A design both Tabitha and Krystal poured their hearts into in honor of Tabitha's late mother, Mrs. Patricia, who lost her battle to ALS.

When Krystal is not focused on the latest jewelry trends or working on her new head wrap designs, Gele Wraps pronounced (gay-lay), you can find her encouraging her social media followers to live, love, and be their best selves. "Own Your Style" is the company's tagline, a message that Krystal says she found to be spot on and applicable, especially today where both men and women are no longer following the masses. Men and women are creating the life they desire and deserve. Fashion and style so happen to be a place where many can synthesize it to suit their taste.


Krystal leaves us with this quote, "Style is bigger than the fabrics and jewels we wear. It is a combination of how a person views themselves yesterday, today, and tomorrow. We should all strive to put our best foot forward today. So, go out and Own Your Style!"

Be sure you give this Queen a follow (@landrellsjewelryboutique) on Facebook and Instagram as she keeps us on trend with the latest fashion accessories inspired by positivity and love.